Teleflora
Teleflora is a worldwide floral wire service company which brokers orders to local florists for delivery.[1] It offers florist-to-florist clearinghouse services through its self-owned point-of-sale (POS) network known as the Dove network.[2] Teleflora merged with several other florist wire services such as Redbook Floral Services in 1997 and with American Floral Services (AFS) in 2001.[3]
Teleflora serves as a clearinghouse for florist shops all over the world, and has approximately 20,000 member florists throughout the U.S. and Canada, and 20,000 affiliated florists outside North America.[4]
Teleflora is headquartered in Los Angeles, California, and has offices in Oklahoma City, Oklahoma, and Paragould, Arkansas.[5] Teleflora is a private company owned by the Resnik family of California through their company Roll International.
In 2009, Teleflora won a Silver EFFIE award for its "America's Favorite Mom" advertising campaign.[6]
Competitors
References
- ↑ Teleflora Website, Teleflora.com, retrieved on: 04 June 2007
- ↑ Teleflora Launches Dove POS 4.0, Teleflora Website, Teleflora.com, retrieved on: 18 August 2009
- ↑ Tom Butler, Chairman, MyTeleflora Website, MyTeleflora.com retrieved on: 04 June 2007
- ↑ About Teleflora, Teleflora Website, Teleflora.com, retrieved on 04 June 2007
- ↑ Careers at Teleflora, MyTeleflora Website, MyTeleflora.com, retrieved on: 04 June 2007
- ↑ "2009 Effie Awards". Ad Age Group. June 2009. http://www.effiejournal.com/effieawards/2009ea/. Retrieved 2009-06-22.
External links
- Teleflora.com Teleflora website
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